Telligenti

Posts published on the Telligenti blog at telligenti.com/jgross

Yet another reaction to the iPad

What the world needs now
Is another folk singer
Like I need a hole in my head

-Cracker, "Teen Angst (What The World Needs Now)"

 

Convergence is the Next Big Thing - at least I think it is. Having a true all-in-one device will be super-cool and super-useful, but the first-gen iPad isn't quite there.

The Love List

Catching up on some reading tonight, I read this article from RainToday.com: LinkedIn, Twitter & YouTube: Stories of Social Media Success for Marketing & Sales. (Actually, I started reading it last week, got busy with everything else happening around the office, printed it out and stuffed it in my "Reading" folder - not very Green, I know. Sorry. :\ - where I found it this evening.)

Tweet, Follow, Repeat

Sean McDonald from the Communities and Conversations team at Dell, a/k/a @smcdonaldatdell, asked about choosing Twitter followers today: How do you decide who to follow? Do you follow everyone that follows you? What are your criteria?

Finding myself unable to sufficiently answer this in 140 characters or less, I figured I'd just post my reply here:

Communities and Conversations: Dell's Bob Pearson

Bob Pearson, VP of Communities and Conversations, recently talked with Forrester's Jeremiah Owyang on social media at Dell:

RTM + GTD = OA5

I've been using Remember the Milk (RTM) for a couple years to manage all sorts of work and personal tasks with varying degrees of success. And lately, I've also been digging a bit more deeply into the Getting Things Done (GTD) "action management" methodology/philosophy, working on applying its principles to gain control over the myriad tasks that swirl around at work and at home each day.

Search the Web, Get Stuff

Those spammy chain emails from ten years ago have come true!

How to kill a blog without even trying

Simple: just don't write anything for two weeks!

It's not like I have a lack of material. I have an "Ideas" tab in my Remember The Milk task list, and in there are several items tagged "blog". There are 31 pages saved in my "Read It Later" list and even more "starred" articles in Google Reader.

KickApps Re-launches McCainSpace

While it doesn't rival the buzz around Alaska Governor Sarah Palin's introduction as John McCain's running mate, KickApps is getting some action in the blogosphere after the re-launch of McCainSpace.com.

Basically, it's a Google

"What you can find out now on the Internet - it's remarkable."

John McCain might be on to something. With the launch of Google Insights for Search on August 6, you can not not only find a running mate, you can see where he or she is a hot search term.

Despite some valid concerns with the data in the early going - some tests conducted on different days with the same criteria returned markedly different results - the potential for Insights to become a game-changing tool for for SEM/SEO strategists is clear.

But wait! There's more!

Andy Lark on Social Media @ Dell

Social Media is Core to Dell's Marketing Strategy

The video is from an Uberpulse interview conducted at a Dell event in San Francisco. Another blog called Open (minds, finds, conversations) highlighted a quote from Andy underscoring the enormous opportunity social media represents for marketers:

The social media stuff is probably the most important thing we do today, from a marketing standpoint. A lot of the other elements of our marketing mix has sort of become more and more transactional and more and more tactical in nature. The social media stuff is much more strategic... It's about how to use social media to power the fundamentals of the business. That’s what we’re focused on.

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